http://www.youtube.com/watch?v=z0jovoJEcto
many animations are mainly films such as Monsters Ink or Toy story, these are done on a 3D animation. They have to be done to a professional standard because they are being done on film. So they will use CGI and Imax like in Avatar. This is a picture of how the change they did, and how they created the 3D animation.
3D Animation: Just What the Doctor Ordered
ReplyDelete2017 saw the value of the global animation market increase to $254 billion. We, however, don't anticipate it to stop there. This industry is bound to develop, especially now that it has proved to be an efficient marketing tool.
9 Tips For 3D Animation
3D animation is traditionally a reserve of the entertainment industry. This is because animation has kept us interested in cinemas for the longest time. The capability to captivate and motivate is in fact the main reason why animation is quite popular among marketers nowadays.
Does 3D animation beat conventional methods of showcasing products?
Well, Extremely Effective!
Just take a look at brands such as Gillette and Apple. With Gillette, for example, a boring shave is transformed into a 3D adventure. Now think about at the extent of trust the marketing method garners for the brand. Gillette sets itself apart from its competitors by taking this new method to marketing. The advantage is that excellent animation is typically deemed to be proof of an excellent product. Employ 3D product animation and join the growing list of firms that are dominating their niches.
The advantages of 3D animation- as a marketing tool- can be summed up in three main points:
1.Profit Minded Prototyping: Releasing a prototype to the market is a very expensive affair. To be fair, they do get the job done but, what if there was a more affordable alternative? Well, now there is. 3D product animation models your product in a virtual world and exposes it to the market. That is to say, you get the required feedback from the market without suffering the cost of a prototype.
2.First Impressions Matter Most: Products are rarely entertaining to look at. Imagine Gillette adverts without the interesting 3D aspect. How boring would that have been?
With 3D product animation, however, a boring product is changed into an adventure of cinematic proportions. The product is viewable across all 360-degrees with special effects added for that extra punch. When done right, animation will endear your brand to the relevant niche.
Apple's iPhone X is a good example of this phenomenon. Apple invested greatly on 3D product animation to have the phone noticed. Many other brand names including Microsoft, Huawei, and Samsung have also employed 3D product animations. Now you know why they take over their respective niches.
3. All about The Money: 3D product animation will save you loads of money. Apart from advertising, the 3D model can also be utilized to distinguish glitches in an unfinished product. Designers are afforded the opportunity to improve the brand before the prototypes come out.
On top of that, animation is a really cost-effective marketing platform. Just take a look at the popularity of 3D modelling rigs and Virtual Reality equipment to have a feel of how hungry the world is for 3D.
In a nutshell, animation technologies will bring good tidings to your product. The animation will give your product an aura of suspense and class that the market just finds irresistible. Being a contemporary development, animation gives your product legitimacy in the modern market. The wrong first impression has been the death of countless products.
Don't be part of that statistic. Stir things up. Turn your advertising into a 3D adventure. You do wish to be the next Apple and Huawei, don't you?